Chayuda Nualmanee Portfolio

Impact

Creating a Centralized Hub for Activists

designathon

VISUAL DESIGN

BRANDING

Overview

This project was completed as part of the Catalyst 2022: UI/UX Designathon. Participants are given 3 days to prototype an app or a website that addresses modern-day problems. My teammate and I chose to explore an issue in the social change category.

Challenge

Many young folks are eager to get involved in their community, but don’t know how to get started and face difficulties in gathering accurate event details. We identified that there is an abundance of information online, making it difficult for activists to find the most accurate information regarding current events and events/protests happening in their area.

ROLE

UI/UX Designer

TIMELINE

3 days (March 25 - March 27, 2022)

TEAM

Danielle Villa-Agustin

Brainstorming & Ideation

We initially wanted to create a social platform/hub for young people to learn more about current events and help new activists get more involved in their community. We brainstormed and organized our notes on a Miro board (shown below).

Exploring the Problem Space

From our brainstorming session and secondary research, the problem we identified was that there is a lack of accessibility to credible and trustworthy sources on certain topics. This problem occurs due to the abundance of information online, especially with social media posts, which are scattered. Another factor contributing to this problem is that some may find it difficult to determine which sources are trustworthy and credible. This led us to the following problem statement:

Activists need a hub where they can find accurate information relating to events around them and connect with other activists in order to get more involved in their community.

Research

Before we began to decide on the features we wanted to include on our platform, we conducted a competitive analysis to explore already existing solutions. We took notes on their mission/goal, onboarding process, overall organization, visuals, functions, and weaknesses.

Impact: The Final Design

Impact is an app which aims to centralize event information for activists in order to ensure safety and community involvement.

Home —

Allows users to see activity from the people and organizations they follow, including event information and events their friends are attending

Explore —

Lets users discover events that are trending or near them and filter through events based on their location and interests.

FAQ —

Helps give users general tips and information on attending protests, including what to wear, what to bring, what their rights are, etc.

Profile —

Allows users to showcase their interests by listing events they have attended, as well as “badges” they have received from certain events.

Reflection

1) It is important to spend time brainstorming and exploring a problem space rather than start with a design solution

2) Given more time, my partner and I would have designed a better onboarding process and conducted some user testing to get feedback on our app

3) Thank you to my teammate, Danielle, for all the hours and hard work put into this project!